Jennifer Mooney
Senior Events Director · Dubai
Experiences that move people.
Award-winning event leadership across global launches, live entertainment, commercial experiences and complex multi-zone operations.

Strategy · Partnership · Live delivery
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Impact, at a glance.
From intimate executive dinners to 3,000+ guest experiences across FIFA football, New Year’s Eve and private corporate events.
Leadership story
Calm at the centre of ambitious ideas.
Jennifer Mooney is an award-winning Senior Events Director who brings creative thinking, commercial judgement and operational discipline into the same room.
She joined Bla Bla Dubai during pre-opening in December 2020 and built its events department from the ground up. What began as a new commercial function grew into a portfolio spanning corporate events, global activations, sponsorships, festivals, concerts, wellness and major public experiences.
Promoted to Events Director in March 2025, she leads from the first brief through to the final live moment—aligning clients, agencies, artists, sponsors, suppliers and venue teams around one clear operating plan.
Selected work
One career.
Every kind of room.
Explore the projects by discipline. Each story focuses on what Jennifer led, the operational challenge and the impact delivered.
Progression in practice
From first fan zone to tournament-scale leadership.
Three football projects chart a clear evolution in scope—from establishing the framework to leading strategy, sponsors and flexible 24-hour operations.
UEFA EURO 2020
Build the framework.
First dedicated fan experience · Beach Club transformation · two large-format LED screensFIFA World Cup
Expand the operation.
Beach Club and Beach Bar · corporate events and everyday guests operating alongside every matchFIFA-recognised Coca-Cola Fan Zone
Lead the ecosystem.
Six LED screens · sponsor activations · entertainment · multi-zone planning · 24-hour licence
Live entertainment · 2022–2026
The live portfolio
International names. Local precision.
Across 17+ outdoor concerts and festivals and 12 indoor shows, Jennifer coordinated artist care, promoters, production, venue operations and guest experience.
Trusted relationships
Built together.
Clear roles matter. Explore a selection of Jennifer’s clients, event partners and agency collaborators.